There are many ways taxi advertising formats can elevate your brand initiatives and we are proud to offer every iteration of formats conceivable so that your branded taxi is tailored to your objectives and budget. Our team of experts can help you to identify the best taxi advertising formats for your campaign.
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Give your brand maximum stand out from every angle with a full taxi wrap. Utilise every inch of the taxi to communicate your brand message and branding.
Ideal for: Big launches and brands that want to make a big impact. Especially useful if planning to create PR content and use taxis for events.
Deliver great branding across the bottom half of both sides.
Ideal for: Brands looking to deliver high frequency campaigns for short durations and to maximise budgets
We can create bespoke small decals.
Ideal for: Brands wanting to utilise Taxi OOH media but on a very restricted budget or brands only needing a small image or logo advertised
Taxi tip seat advertising offers an unparalleled dwell time of up to 1 hour to the hard to reach ABC1, professional and C-Suit audience. The no distractions environment inside the cabin allows brands to communicate more complicated messages and be extra creative using the 3 tip seats available in our EV taxis.
Ideal for: Brands looking to communicate a more complex message and or looking to target a more affluent professional audience.
London’s traffic jams are worse than ever, so let’s help you make the most of them with these formats which are perfect for targeting the motorist stuck behind to read about your brand.
Ideal for: Big brands looking to take their Wraps to the next level or brands specifically targeting motorists
We have been delivering iconic taxi campaigns for over 25 years and have had the honour of creating and seeing through campaigns for all types of brands across all sectors. This has taught us a thing or two about what works to give your brand maximum impact against your objectives.
We will work with you to optimise the creative both from a technical perspective ensuring the colours, die cuts and placements are perfect so your campaign looks just as good in real life as it does on the page.
Taxi advertising creative needs to work hard to grab attention from near and far, be clear enough (on the right bits of the taxi) to be read and understood and to work well amongst the hectic buzz of London. We advise you on all of this.
If you’d like us to handle this for you, please ask us. We have our own design team that can take on your brief and develop the creative for you with your sign off so you have one less thing to do.
Where you also get total peace of mind is our excellent customer service and attention to detail in ensuring each taxi is accountable and hand selected to ensure it delivers on your geographic objectives.
9 out of 10 past clients come back and re-book and they always tell us it’s down to our customer service and relentless pursuit to deliver what we promise you.
You now know what formats we offer but creating a campaign out of them will depend on what your brand objective is so get in contact and we can talk you through the options. Here are 4 of our most popular packages but they will always be tailored to your exact brand needs.
London Taxi advertising can be much more effective and multi-channel if you incorporate PR taxis and events taxis, giving you a much bigger impact campaign and more memorable activation.
The London Black Taxi is globally iconic so it’s no surprise that influencers, the public, employees and VIPs love to be photographed with it and post about it. PR taxis are the ultimate Social media content props. Consider any key stakeholders you have, any events coming up, any content you need to create, any PR stunts you’d love to do and let us know so we can work with you to help incorporate them into your taxi advertising campaign.
A Black Taxi campaign isn’t therefore just a standard OOH media campaign but one that can seamlessly and easily be amplified to create significantly bigger activations using PR.
Of course, we can also deliver bespoke PR taxis and Events taxi packages only, without the advertising but we tend to find most clients book advertising and add PR/Events onto the campaign to maximise value for money.
If you are not sure of how to maximise your campaign, we can help you, just tell us what you are trying to achieve overall and we will come up with ideas for you.
If you are new to OOH advertising or have a limited PR budget, we can support you to get started with bitesize PR short-term activations that can be as condensed to 1-2 days only.
These can be developed directly with the brand or with the Media agency.
Testimonials
Sherbet’s main and recommended Black Taxis are our green EV taxis. These provide the ultimate canvas for your branded and PR taxi.
However, we also offer Iconic Black Taxis which are ideal for building coverage at a more modest budget. Look at our comparison table below to see which option is best for you. We will also make a recommendation for you once we understand your objectives, timings and budget.
All our taxi advertising format offerings are available across both taxis.
Electric Black Taxi 
Whilst we are a London-based company and our EV fleet is London based, we also offer an expanding roster of key cities nationally so you can run your PR and branded taxis wherever your brand needs to be. This map shows the cities we currently provide taxi advertising in. If you have a target city not listed below, please let us know as we are often able to (and love to) expand or reach.
• Edinburgh • Liverpool
• Birmingham • Sheffield
• Glasgow • Newcastle
• Manchester • Coventry
No. It is your choice whether to have both sides the same or to use a different creative. There is no extra cost if you choose to do this.
If you book the taxi under PR hours, then we can specify exactly where it can go, otherwise we can’t control its route. However, if you have specific areas you want covered, we can select the drivers and the taxis that are best placed geographically within London for your campaign objectives.
These high impact ads cover all sides of the taxi and take two people up to 4 hours to fit each taxi. There is also often more damage to the taxi paint post campaign.
Tip seats are included free of charge with your full wrap livery or superside package. Tip seats can also be bought separately.
We cover major UK cities and international locations.
Yes you can do this on inside tip seats. We encourage it in fact. However TFL will not allow QR codes on the exterior creative.
Absolutely, we have an experienced team who know how to maximise the effectiveness of your campaign. Let us know your creative requirements and we will price accordingly.
As we own our taxis, we are very flexible and so you can book just 1 taxi for 1 day if you wanted to.