• Ride
  • Business
  • Drive
  • Advertise
  • Celebrities Love Pretty Little Thing Taxis

    July 24, 2018

    [vc_row][vc_column][vc_column_text]

    [dt_divider style=”thick” /]

     

    Starting as lightweight Liveried taxis in London to create awareness of PLT in conjunction with a social media campaign to tweet a photo of the Taxi to win £150 of PLT vouchers the campaign targeting young females was such an instant success the campaign was extended and has grown to a heavyweight campaign across key cities.

    With over 4,000 entries so far the campaign has had social media impressions of over 500 million.

    PLT then incorporated some of their key stars including Maya Jama (ITV, MTV and BBC Radio 1), Montana Brown (Love Island), Kate Wright and (TOWIE), and Malika Haqq (Keeping Up With The Kardashians), and other social media bloggers and influencers. This has generated huge brand buzz in London and excitement as a part of PLT’s ‘Paint London Pink’ campaign.

     

     

     

    Malika Haqq Pretty Little Thing Taxi Cab London

    Malika Haqq

    Celebrities Love Pretty Little Thing Taxis

     

    Pretty Little Thing Taxi Campaign by Sherbet London

    Montana Brown

    Taxi Advertising for Pretty Little Thing by Sherbet London

     

    Model at Pretty Little Thing Launch Party

    Pretty Little Thing Taxi Campaign Launched by Sherbet

     

     

     

     

     

     

     

     

    Katie Wright at Pretty Little Thing Taxi Campaign

     

    Montana Celebrates Pretty Little Thing Sherbet Taxi Campaign

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

    Overall, the Pretty Little Thing campaign has marked itself as one of the most recognizable Out Of Home campaigns on the streets of London.

    Sherbet Media are delighted to be working with Pretty Little Thing and our friends at  Mirabelle Communications.

     

    Look out for some more celebrities and surprises across London this season.

     

    [dt_divider style=”thick” /]

     

    [/vc_column_text][/vc_column][/vc_row]

    Related Content

    Behind The Scenes : Lipsy London
    https://www.tiktok.com/@lipsylondon/video/7362193004234280225 We were thrilled to be asked to create a a bespoke special build taxi for the laun...
    Learn more
    Electric Taxi TXE Tip Seats
    Tip seats … did you know? High dwell time up to 1 hour offers the enviable opportunity for OOH advertising to educate passengers with detailed in...
    Learn more
    Luxury Brands Case Study
    A large portfolio of luxe brands choose Sherbet for premium OOH Advertising, PR & Events. Our premium Electric Taxis are chosen time and again to sho...
    Learn more

    Step one

    Thanks for getting in touch with Sherbet Advertise. How would you prefer for us to get back to you?

    Eek! We're gonna need a little more info - please select an option

    Step two

    Okay, great. We just need a few details. First, what's your name?

    Press Enter

    Please enter your name

    Step three

    Thanks , what's your phone number?

    Press Enter

    Please enter your contact information

    Step four

    Thanks , what's your email address?

    Press Enter

    Please enter your contact information

    Step five

    Would you like to tell us what you're most interested in?

    Please enter an area of interest

    Step six

    When's the best time for us to get in touch?

    Please select a contact time preference

    Step seven

    Thanks! We'll be in touch soon.
    Would it be okay if we added you to our mailing list?

    Please select an option