April 22, 2025
As the chill of winter melts away and London bursts into bloom, brands have a golden window of opportunity to connect with audiences outdoors. From Easter treats to spring fashion drops, seasonal campaigns thrive when they meet people where they are – out and about, soaking up the sunshine in parks, shopping streets, and buzzing bank holiday events. And in this moment, nothing captures attention quite like a Sherbet taxi.
Longer days, lighter moods, and a calendar full of events mean more people are on the move – and that’s exactly where out-of-home (OOH) advertising shines. Spring campaigns tap into renewed energy and spending power, especially in central London, where footfall surges through hotspots like Oxford Street, Regent’s Park, and Southbank.
Sherbet taxis are mobile canvases that travel through these high-traffic areas every day. Whether it’s a vibrant full wrap or a bold tipseat message, our taxis deliver brand stories directly to engaged audiences in the places they love most.
Last spring, Outcast made a bold statement across London with a striking campaign featuring their signature model on a sleek, modern electric Sherbet taxi. The bold black-and-pink creative turned heads in Shoreditch and Soho – capturing the attention of style-savvy Londoners as spring collections landed in stores.
Looking ahead, spring bank holidays and major events like the Chelsea Flower Show offer perfect timing for brands to roll out limited-time offers, seasonal launches, and destination driven messaging. With Sherbet, brands don’t just sit in traffic – they become part of the city’s rhythm.
Our electric taxi fleet ensures your message gets seen sustainably and stylishly. Whether parked up near bustling outdoor brunch spots in Notting Hill, gliding past pop-up markets in King’s Cross, or cruising through family packed parks in Hampstead, Sherbet taxis command attention wherever they go.
And with strategic campaign planning, we help you align your media schedule with spring’s biggest moments. Think: Easter promotions delivered during school holidays, beauty drops timed with spring skincare resets, and travel brands teasing sunny getaways right when wanderlust kicks in.
OOH works best when it’s timely, relevant, and beautifully executed – and Sherbet makes that happen. If you’re looking to build buzz, drive footfall, or simply get your brand noticed in all the right places, our taxis are ready to take your message into the heart of London’s spring scene.
📞 Ready to launch a campaign? Contact sales@sherbetlondon.com and let’s “spring” your brand into the spotlight.