Comments Off on Sherbet London CEO Asher Moses Interview By Cab Chat
Listen to the podcast where SuperCabby AKA Jamie Interviews Asher Moses the CEO of Sherbet London.
Cab Chat originally interviewed Asher back in early 2014 where he explained plans for Sherbet and the London Taxi Industry. A lot of Asher’s plans have now come to fruition and he talks about how things have gone, his vision for the future and enhancements that are still yet to be rolled out.
Comments Off on Visit Seattle Superside Campaign on London’s Iconic Taxis
This autumn season Visit Seattle travel and tourism office run taxi advertising campaign with Sherbet Media to promote Seattle as an exciting urban city surrounded by unmatched natural beauty where adventure awaits.
Campaign included taxi supersides which showcased beautiful Seattle city overview, tip seats, receipts and advert played on taxis digital screens. Visit Seattle taxi activity was carefully planned to be placed around London key events such as NFL games where Seattle Seahawks played at Wembley Stadium.
Visit Seattle campaign marks as an example of how travel brands are using OOH taxi advertising to engage with consumers and bring travelers to desired holiday destination. For travel and tourist boards Sherbet enhanced targeting and measurement capabilities such as targeted Telematics systems and Sherbet booking app signal the beginning of a new and exciting era in out of home advertising sector.
Comments Off on Huge Sherbet Ride App Advertising Campaign on London’s Billboards
Sherbet London has launched a huge marketing campaign advertising their new Black Taxi App in key areas around the capital.
The new app recently launched to both drivers and customers offers a premium service with only TXE, Mercedes Vito and TX4 vehicles available to hire.
The advertisements can be seen on key billboards which includes the Euston underpass. For the drivers the app features a modern and easy to navigate booking system, with a one touch interface and notification alerts so users can operate more than one application at a time.
Commenting earlier this year on the app launch, CEO Asher Moses said:
‘This is another milestone in our evolution. We’ve invested a lot of time and expertise into this app. The app will drive the Sherbet London premium service with fixed-prices and quality Corporate and Airport Transfer work.’
Our drivers represent the Sherbet values –
their vehicles will be pristine, air conditioned or heated, our drivers smartly dressed, and we’ll offer bottled water to customers on arrival.
This is all part of the evolution of our service and brand. Our focus is how we use service excellence and technology to ensure a premium journey experience.