Comments Off on Jo Malone – Ultimate Gift Destination
Approaching this upcoming festive gifting season, Jo Malone utilised our premium branded electric taxi at one of their holiday-themed press events in London. The brand showcased its sleek and classy black Jo Malone ribbon across our luxury electric taxi to promote their store as an ultimate gift destination.
Guests including social media influencers had the Jo Malone electric taxi available at their disposal for photo opportunities parked outside the magnificent Rosewood London hotel where the event took place.
Comments Off on Rockin’ The South With Rhythms Taxis
Once again we are delighted to have Rhythms of the South utilizing our iconic London taxi to promote destination travel to the USA music cities including Atlanta, Nashville, and New Orleans. All three of the countries’ finest cities are famous for their friendly people, legendary hospitality, sensational scenery, delectable Southern cuisine, rich music, and history.
The campaign includes superside taxis, branded tip up seats, taxi receipts and video advert on taxis digital screens. As a part of the campaign, we have also provided executive chauffeur transfers during the World Travel Market show to the Rhythms of the South team and guests at the beginning of November.
Comments Off on Illinois – Are You Up For Amazing?
Illinois – Are You Up For Amazing?
A recent superside campaign on our iconic London taxis for the Illinois Office of Tourism included a taxi PR activation and guest transfers. For the third year running Illinois & its Route 66 partners were the main sponsors of the Regent Street Motor Show which took place at the beginning of November. With Regent Street closed that day for the event from Piccadilly Circus to Oxford Street, our PR ambassador drivers were circling around in a taxi parade in central London. With motors on display celebrating 125 years of motoring our Illinois campaign spread massive awareness amongst tourists and travelers.
The campaign also included taxi interior branded tip-up seats and receipts.
The latest edition of a full livery taxi campaign with colorful wraps showcasing Florida’s legendary fishing and diving activities. The campaign also includes taxi branded tip up passenger seats and licensed London taxi receipts.
Comments Off on Stuart Weitzman Autumn Taxi Advertising Campaign
Alongside with branded standard iconic taxis, this Autumn’s Stuart Weitzman out of home taxi advertising campaign included a premium electric livery format. Taxis’ sleek graphics design perfectly reflects the brand’s look. Celebrity model Kendall Jenner who is the brand’s ambassador starred in three different digital video contents that were displayed on taxis screens at specific times targeting the audience on the move throughout the duration of the campaign.
Comments Off on Barbados Taxis Are Taking Over The UK
Unmissable Barbados taxis are taking over capital’s streets bringing sunshine and vibrant colours to travellers in rainy London.
Working together with Mirabelle Communications and Barbados Tourism Marketing Inc. (BTMI) on the Barbados taxi advertising campaign that started in September, images of Barbados are splashed across more than 55 taxis in London aimed at promoting travel to this country. Formats include supersides, full liveries, branded taxi receipts and digital adverts inside taxi screens. This is part of an integrated campaign including print, radio, TV and digital marketing.
Comments Off on PrettyLittleThing X Little Mix Launch Party
Online fashion retailer PrettyLittleThing has teamed up with Little Mix on their newest stunning clothing collection. For their Parisian themed launch party at Aynhoe Park in Oxfordshire, we have provided an executive chauffeur service where VIPs, guests, and stars could utilize our safe, iconic London pink PLT taxis for their travel to from the party.
Guests were brought in via pink unicorn PLT taxis, with influencers being driven down from London in a party bus with the girls’ faces and signatures down the side, where they were treated to sweets and drinks to get them in the mood to party. The exterior and interior of the luxury venue were covered with pink balloons, feathers, and flowers which our branded PLT taxis complemented and fitted into the scenery perfectly. Our PLT taxis have been featured numerous times across all social media channels, media, and press gaining millions of impressions and brand recognition.
Working together with Mirabelle Communications on the PrettyLittleThing high weight, long term taxi advertising campaign over the years it is safe to say that the campaign has marked itself as iconic and one of the most recognizable out of home campaigns in London.
We hand-pick our PR ambassador drivers unlike any other taxi provider and work with many reputable brands and VIPs across the UK. Look out for some more celebrities and surprises with PLT taxis in the future.
Comments Off on SHERBET LONDON PARTNERS WITH WORLD TRAVEL MARKET LONDON TO REDUCE 18,000,000 g (18 tons) OF CO2 EMISSIONS
SHERBET LONDON PARTNERS WITH WORLD TRAVEL MARKET LONDON TO REDUCE 18,000,000 g (18 tons) OF CO2 EMISSIONS
Electric taxi company Sherbet London is setting out to offset 18 tons of CO2 emissions with World Travel Market (WTM) London through 1,000 one-way airport transfers and taxi rides within London.
Sherbet London will be the official taxi company for WTM London, a globally recognised travel industry event taking place 4- 6 November at Excel London. 40 WTM London and London Travel Week branded electric cabs will be available for airport transfers and journeys around London in honour of the 40th anniversary of WTM London.
WTM London and Sherbet London aim to offset 18 tons of carbon emissions starting at WTM London by targeting 1,000 rides in their electric cabs. Each Sherbet electric cab emits just 29 g of CO2 per km as opposed to a typical diesel taxi which emits 222 g.
With a return flight from LHR to JFK representing 986,000 g of CO2, the campaign is expected to off-set over 18 return LHR- JFK flights or 76 European flights in less than a week.
WTM London attendees will have a front-row seat to the positive environmental impact of the campaign by being able to view live CO2 offset measurement displayed on screens along with a Black Cab at the Sherbet London stand in the Boulevard at ExCel and on the WTM London website.
To help them reach their goal, exhibitors and visitors are encouraged to book their airport transfer or London taxi journey with Sherbet Ride through a special online booking system https://sherbetride.com/wtm-booker/ also found on WTM London’s website.
Download the Sherbet Ride app today, available on Android and iOS for instant or future bookings.
Comments Off on Tampa Bay Taxi Parade at the Tampa Bay Buccaneers’ NFL Game
As a part of our Visit Florida Tampa Bay taxi advertising campaign, we have provided branded iconic taxis at the new Tottenham Spurs Stadium in London during the NFL season. Prior to the game, our taxis took part in the Buc’s Bus parade around London’s key locations following the bus for a whole day. This past rainy Sunday Tampa Bay Buccaneers’ fans arriving for the NFL game were excited to see Tampa’s Sunny Escapes during this pre-game parade of taxis. The campaign also includes branded taxi tip-up seats and receipts.
Comments Off on Sherbet London The Sunday Times Fast Track 100
We are delighted to share that Sherbet London has been shortlisted for the Sunday Times Fast Track Companies recognizing innovative growing companies across all industry sectors.
The Sunday Times Virgin Atlantic Fast Track 100 league table ranks Britain’s 100 private companies with the fastest-growing sales over their latest three years. It is compiled by Fast Track and published in The Sunday Times each December, with an awards event the following May, and alumni dinners during the year.
The closing date for nominations for the 2019 league table is 27 September, with publication on 1 December 2019.
