Comments Off on De Beers Jewellers – More Than A Gift
Our newest livery taxi advertising campaign on both standard and electric iconic London taxis for luxury jewellery brand De Beers. Together with Evolve OOH we have a pleasure to promote De Beers products on our taxis as iconic gifts for any occasion during this festive season. You can choose from diamond rings, earrings, necklaces and bracelets from the stores located at most prestigious London locations including Harrods, Old Bond Street, and Selfridges. The heavyweight campaign also includes branded interior tip up seats and PR activations.
Comments Off on Chamos – In Aid of The Children of Venezuela
Sherbet Media were delighted to be teaming up with Chamos Charity and Adgenda Media International earlier this year on a full livery taxi advertising campaign drawing attention in aid of the children of Venezuela.
Chamos are non-profit organisation managed by a group of volunteers with strong ties to Venezuela. They support Venezuelan children through education and healthcare programmes, in partnerships with local NGO’s.
Nearly half of all under 5s in Venezuela have malnutrition.
Give £5 today to keep the under 5s alive – text ‘chamos5’ to 70085 and feed a child for a month.
For more information please visit www.chamos.org.uk
Comments Off on LONGi – Propelling the Transformation
To honour BNEFSummit in London earlier this year sponsored by LONGi Solar in the Intercontinental Mayfair Hotel our branded electric taxis ‘Proppelling the Transformation‘ were spreading awareness of LONGi’s global promise in around the city.
With a theme of Energy Transition full livery taxi wraps and tip seats showcased LONGi Solar as a world-leading solar manufacturer for achieving best LCOE solutions.
We have also provided executive chauffeur airport and around the city transfers to LONGi team and guests.
Comments Off on FAST TRACK SUCCESS FOR LONDON’S ELECTRIC TAXIS
Sherbet London – the first and biggest fleet of electric black cabs in the city – has been ranked as one of the fastest growing businesses in the country.
It has been confirmed this week as number 41 within the 23rd annual Sunday Times Virgin Atlantic Fast Track 100.
CEO, Asher Moses, said he is delighted with the news that reflects the hard work and commitment shown by all his team to bring sustainable electric power technology to the taxi industry. ‘We have been focusing on delivering technological and service excellence and supported by exceptionally brave and forward-thinking taxi drivers who have invested in working with Sherbet as a premium London brand,’ he said. Reflecting on this news and also the fact Uber has lost its licence to operate in London, Asher said there has been a renaissance for the iconic black cab.
‘We have been investing in green and that has paid off,’ he said. ‘There is a genuine need for organisations to look at how they are transporting their staff and clients – and electric taxis tick the corporate responsibility boxes. We also offer high levels of service, proving against the odds that the taxi driver is a small to medium enterprise looking to provide complete customer satisfaction.’
Sherbet believes the heritage of the London taxi industry has always been built upon putting the passenger at the heart of everything and, as a result, had developed its position as a much-loved part of the capital’s life. Although the rise of apps such as Uber brought its own pressures, there were also the issues coming from the need for environmental action and a race for state-of-the-art technology and payment systems.
‘The fact we have faced all these challenges between us has brought about massive change. By addressing all these issues Sherbet London and all it staff, drivers, customers and passengers have helped generate cleaner transport, safe taxis and a great future for the black cab. We are delighted to have been voted so high up in this very prestigious list,’ added Asher. He added there is still plenty of room for the price-based app services, regardless of whether they are operated by Uber or other competing brands. ‘Our business is focused on providing a clean, green, high end service which offers unparalleled quality. We are not competing for the price-led business as our goal is to develop a brand that everyone understands and trusts for its high values. This award reflects that commitment.’
Comments Off on Go Discreet, Go Places – GOVYPE.COM
New Vype ePod
Go Discreet, Go Places, govype.com
Charge Beyond
Together with Mirabelle Communications, we are excited to be taking part in the newest out of home taxi advertising campaign showcasing British American Tabacco’s (BAT) e-cigarette – Vype. Branded taxis are taking over city streets promoting new Vype ePod to Londoners. Formats include supersides on iconic London taxis, full liveries wrapped on premium environmentally-friendly electric taxis and tip up seats.
Comments Off on Sherbet London Ranked at No 41 on the Sunday Times Fastest Track 100
We are delighted to announce that Sherbet London is ranked at No 41 on the 23rd annual Sunday Times Virgin Atlantic Fast Track 100 as one of Britain’s private companies with the fastest-growing sales.
We are fully committed to our vision powered by investment and belief in sustainable electric power technology, focus on delivering technological and service excellence.
This announcement will be published this weekend in the Business section in the broadsheet supplement and the tablet edition and on the Fast Track website from Sunday.
Comments Off on Sherbet Ride ‘Love Sport’ Radio Interview On the Impact of Uber Losing Their License
Listen to the Martin Bell’s Love Sport Radio interview with Sherbet Ride CEO Asher Moses on the impact of Uber losing their license, electric taxi experience, sustainable travel, and green future.
Comments Off on Sherbet Ride Electric Taxi Powering the Zero Emission Mission To Europe
The iconic London Black Cab is powering a Euro Mission to Germany for the Eco Grand Prix on 29th November.
The expedition aims to promote sustainable transport alternatives, strengthen EU trade
and promote healthy competition in collaboration with the 24-hour race – whatever
happens with Brexit.
Sherbet Ride CEO Asher Moses said: “It’s great to see the much loved iconic licensed London Electric taxi taking part in the EV Euro mission. We are establishing a community that enables us to future proof of the London Taxi transport infrastructure. The Electric Vehicle drivers will depart from London Bridge on Thursday 28th November and embark on the 1,200-mile cross channel expedition to the Motorsport Arena in Oschersleben near Berlin, aiming to persuade organisers of the Eco Grand Prix to bring the event to the UK.
Eco Grand Prix founder Rafael De Mestre said: “Electric cars are the perfect products to give the human race the chance to survive. We are at the point where we can effect change, but there can be no more delay. This international 24-hour race series is a perfect way to showcase that.”
The EV Euro Mission also aims to dispel the myth that electric cars are hampered by
range and performance, while encouraging friendly rivalry with European counterparts.
Ric Boullemier, EV Driver said: “Whether we’re part of Europe or not, we have to work together when it comes to reducing CO2 emissions. Education is crucial and the clock is ticking to improve our driving habits. You can follow our progress via my Instagram account @TheSustainableDad.”
Completing the drive from London to Germany is only the first stage, as the main event
will see more than 50 cars going bumper to bumper at the arena for sustainable glory.
Sherbet Ride CEO, Asher Moses added: “We support technology and sustainability and focus on customer service and excellence. Sherbet’s evolution is about the future: the future of the industry, our children’s future, and the environment.
“3,000 London drivers have invested in electric vehicles the future is here and now. This trip to Germany will surely put to rest the myth that electric vehicles cannot travel long distances.
Sherbet London and London’s taxi drivers will continue to lead the way to help companies in the ULEZ zone to reduce carbon emissions in London as per the Mayor’s strategy.”
2021 Eco Grand Prix venues
Norway, Spain, Austria, Netherlands, UK, Hungary, France, Romania, Germany,
Andorra, Italy, Czech Republic, Lithuania, Azerbaijan, UAE (Abu Dhabi) and Ukraine.
Additional nations are welcome to contact the organisers
Check the newsletter archive for more information:
Rafael de Mestre adds: “This technology opens the mind to thinking about how to survive on our beautiful planet. It is bringing nations together, avoiding wars and opening the way to a sustainable future. “Energy storage is the most important thing the human race will need to survive. It will enable us to travel the universe and electric cars are the first step, followed by aeroplanes and then spaceships.”
Comments Off on Visit Houston – An Out of This World City Break
#MyHouston – Houston, An Out of This World City Break
Are you ready to start planning your USA adventure? Why not visit America’s fourth largest city – Houston filled with world fine class dining, arts, hotels, and nightlife.
Sherbet Media had a pleasure to showcase Visit Houston on our premium electric, sustainable taxi fleet. Supersides design in vibrant, energetic colors with a trendy graffiti pattern in the middle brings your attention and embrace southern vibes to travelers in gloomy London. The campaign also included taxi interior branded tip-up seats and receipts.
Our newest livery taxi advertising campaign on both standard and electric iconic London taxis for luxury jewellery brand De Beers. Together with Evolve OOH we have a pleasure to promote De Beers products on our taxis as iconic gifts for any occasion during this festive season. You can choose from diamond rings, earrings, necklaces and bracelets from the stores located at most prestigious London locations including Harrods, Old Bond Street, and Selfridges. The heavyweight campaign also includes branded interior tip up seats and PR activations.
CEO, Asher Moses, said he is delighted with the news that reflects the hard work and commitment shown by all his team to bring sustainable electric power technology to the taxi industry. ‘We have been focusing on delivering technological and service excellence and supported by exceptionally brave and forward-thinking taxi drivers who have invested in working with Sherbet as a premium London brand,’ he said. Reflecting on this news and also the fact Uber has lost its licence to operate in London, Asher said there has been a renaissance for the iconic black cab.
