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  • Tag Archive: London Taxi

    1. Helping Drivers Back To Work Post Covid-19 Lockdown

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      Dear valued Sherbet Driver,

      The last few months have been unprecedented for the London taxi trade. The national Covid-19 lockdown has seen many drivers to follow the government advice and stay at home. I personally made this decision almost 8 weeks ago when I closed all our sites to protect our teams and our drivers.

      Following updated guidance from the Government, I feel it is now time to start thinking about the process of helping drivers return to work. I believe every driver has to make his/hers own decision on the right time to return, every drivers circumstances are different – but I want to make it clear the Sherbet team are here to help once you have decided to return to work.

      Our team have been looking at way to help safeguard drivers:

      A few weeks ago we were fortunate to be visited by a Training Professional from the NHS, she suggested ways to reduce risks to drivers. She also provided training to our staff on the correct procedure on cleaning the taxi, and the correct use of PPE. We are more than happy to pass on this knowledge.

      You are more than welcome to make an appointment to attend Dalston for advice on cleaning and if required – let us help reduce the gaps between the two compartments.

      We understand the last few months have been financially difficult for drivers:

      Many drivers are not working and low work levels for drivers who have been, again we are here to help. Our team have been briefed and have many options to help drivers back to work.

      Please do call us (020 3948 3315) and discuss your return to work plan.

      We have seen an increased interested In Sherbet Ride:

      Over the last few months our sales team have been working extremely hard dealing with an increased number of enquiries from companies who traditionally use private hire. Business are worried about using private hire and are now looking at the safety a black taxi brings. We are anticipating a surge on booking over the next few months.

      We continue to be contacted by drivers who do not rent from us; so we also continue to help new drivers. We have electric and diesel taxis available to rent. For rent enquires please talk to our rent team, we are here to help all drivers.

      I am sure the next few months will be challenging for all of us, but I have confidence in the trade. London will bounce back.

      Stay safe

      Asher Moses

    2. Sherbet London Official Travel Partner of the CX & UX Expo

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      We are delighted to announce that Sherbet London is the Official Travel Partner of the Customer and User Experience Expo at Excel London happening on the 15th & 16th of September 2020. The C&UX Expo is the hub for CX and UX professionals to discover the latest technologies, ideas and strategies guiding the future of CX and UX. With CX becoming the main brand differentiator in the coming years, The C&UX Expo offers you the chance to meet innovative exhibitors, attend leading keynote seminars and network with thousands of other like-minded professionals. Visit http://bit.ly/2SKxhSq to grab your free ticket.

      We’ve partnered with C&UX Expo to bring you a premium taxi ride to and from the venue in a quick, safe and highly enjoyable manner.

      We pride ourselves on our service and high-end fleet, with all taxis being fully electric and coming with free 4G WiFi, phone and laptop chargers and panoramic glass rooftop as standard for your convenience. All visitors to the Customer + User Experience Show will receive a 15% discount on their journey by using Sherbet Ride for their transport solution. To redeem this discount, simply book a ride by visiting sherbetride.com, call 0203 948 3311 or download the Sherbet Ride App from the Google Play or the App Store.

    3. Sherbet Ride x Dan Pontarlier

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      Moving sustainably with Dan Pontarlier.

      Sherbet Ride was an obvious transportation choice for Dan Pontarlier who spent a few days in London attending PURE – leading fashion trade show at Olympia. Dan is a sustainability project manager and consultant for the fashion, tourism and hospitality industry who’s motto is to live sustainably. ‘Make your choices sustain our future world. What you wear matters, how you move counts’  Hence driving down harmful carbon emissions whilst traveling was a significant matter for Dan. Dan commented –  ‘Not only Sherbet Ride are sustainable, but their guest service is also impressive and part of their DNA.’

      We were pleased to hear that Dan enjoyed his Sherbet Ride electric experience. Here’s how he described his journeys – ‘I used them 5 times to get to PURE and back and also to catch the train at St. Pancras to go back to Paris, and as I had reserved the rides, each time my Sherbet Ride driver was waiting for me. During the ride, I could continue working as they are fully wifi and USB equipped, take a nap or just enjoy the sights through the glass sunroof. The drivers all know London at heart so Glenn –which was the top driver for me, friendly as no one I have ever meet– and his colleagues got me each time in record time to destination and the fixed fares avoid surprises when needing to pay.’

      It’s great to hear such positive feedback.

      Visit Dan’s blog to find out more https://www.sustainable-man.com/sherbet-ride-london

      Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

      www.sherbetride.com

    4. How Our Travel Footprint Affects The Environment in 2020

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      We are living in an age where we face a global climate crisis and often hear that travel is one of the worst ways individuals can leave an impact on the planet earth. It is crucial to know and understand why maximising sustainability during your travel and whilst at your destination is necessary.

      In 2018, the United Nations Intergovernmental Panel on Climate Change warned that we need to take serious action by 2030 or it may be too late to reverse the damage. As Britain’s capital tops UK carbon footprint list, we have a few suggestions on how Londoners and tourists can reduce harmful CO2 emissions while traveling.

      Plane

      According to the BBC, flights produce greenhouse gases – mainly carbon dioxide (CO2) – from burning fuel. These contribute to global warming when released into the atmosphere. For example, An economy-class return flight from London to New York emits an estimated 0.67 tonnes of CO2 per passenger, according to the calculator from the UN’s civil aviation body, the International Civil Aviation Organization (ICAO). It is worth mentioning that aviation contributes about 2% of the world’s global carbon emissions, according to the International Air Transport Association (IATA). It also predicts that passenger numbers will double to approx. 8.2 billion in 2037 and that the total number of emissions is set to rise.

      Train

      Compearing to flying, train journies are a lot more environmentally friendly. For example, according to EcoPassenger, a journey from London to Madrid would emit 43kg (95lb) of CO2 per passenger by train, but 118kg by plane (or 265kg if the non-CO2 emissions are included). However, the number of emissions generated by using trains and planes varies, depending on several factors, such as if the train is electric, and what way the electricity they use is generated. With regards to diesel trains – carbon emissions can be twice those of electric ones. For example, some diesel trains can emit more than 90g of C02 per passenger per kilometer, compared with about 45g for an electric Intercity 225, figures from the UK Rail Safety and Standards board show.

      Car

      Driving can be better than flying and taking a train – if the car is electric. The popularity of Electric vehicles (EV) is increasing very strongly. According to CarbonFootprint.com In the UK electric vehicles, were ca.14% of the new market in Dec 2019 and by 2035 it’s forecast that all new car sales in Europe will be electric vehicles. London is one of 20 global cities leading on electric vehicles, including taxis. For example, an electric taxi emits 29 g/km CO2 in comparison to a diesel one with 222 g/km emissions of the CO2.

      Here are comparisons of EV cars:

      About 3,550 electric cabs manufactured by the London Electric Vehicle Company (LEVC) have been licensed to operate in London since its introduction in January 2018. The LEVC electric taxi model runs on a battery for about 80 miles, with an engine range extender for use outside central London capable of up to 400 miles. Electric cabs have many advantages and features that both drivers and passengers can benefit from. According to the LEVC study, driving an electric taxi reduces stress levels, is more comfortable and cost-effective. Passengers love electric taxis not only for their low emission capabilities but also for their advanced technology onboard. They are equipped with USB charging points as well as a full-size power socket which can be used to charge your laptop or smartphone for example. On top of that, you’re able to gain access to free 4G Wifi, control air conditioning with climate control, and switch on/off the speaker to communicate with your driver. Electric taxis are also wheelchair accessible with additional accessibility features. Thanks to innovative companies like Sherbet Ride it is very easy to move eco consciously around London whilst visiting, or on day to day basis, when you don’t have a car. You can pre-book or book on-demand your electric taxi via Sherbet Ride app or online at www.sherbetride.com/web-booker.

      To summarise, every one of us has to remember that the sustainable choices we make every day have a real impact on the environment around us. Air pollution is a major global issue that is causing premature deaths and illnesses throughout the world. The majority of air pollution in developed countries such as London is caused by traffic which prominent due to the congestion. Air pollution associated with conventional vehicles includes Nitrogen oxides (NOx), Particulate Matter (PM10), and Carbon Monoxide (CO) which are emitted from exhausts due to the burning of fuel. Diesel emits four times the amount of NOx and 22 times the amount of PM10 that the average petrol vehicle. Choose your way of travel wisely and offset your carbon footprint.

    5. Sherbet London Shortlisted for Most Innovative Transport Project award at the London Transport Awards 2020

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      LTA Awards for Sherbet London

      We are thrilled to announce we have been shortlisted for Most Innovative Transport Project award at the London Transport Awards 2020.

      Each year the awards showcase innovation and reward best practice all across London. Supported by Transport for London and London Councils, they continue to prosper with 2020 being the 17th anniversary of the event. Deputy Mayor of London for Transport Heidi Alexander will give the keynote speech at the awards ceremony evening on 12 March 2020.

    6. Lewis Capaldi x Samsung Campaign

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      We had a pleasure to team up with Taylor Herring on a fully integrated campaign launch for Samsung Galaxy S20 smartphone starring Lewis Capaldi.

      Multi award-winning, creative agency Taylor Herring utilised our branded premium electric taxi to chauffeured the Scottish singer and team during a surprise ‘pop-up’ gig that took place in London’s Covent Garden on Saturday (15 February) where Capaldi performed unannounced to shoppers in Seven Dials Market.

      A series of 30-second ads for Samsung aired over a single ad break during Brit Awards on ITV and tell the story of the surprise gig.

      The first spot which features Instagram-style vertical filming, shows the star cruising around London en route to his gig in a wrapped London taxi. Capaldi then leaps into action with his surprise show from a balcony in the market hall for the two further spots and ends with the star leading a mass singalong of his number one Someone You Loved.

      Our branded electric taxi was a part of an integrated campaign that included a secret gig, a big screen live feed, a Facebook live stream, and in-store activations.

      Get in Touch for Taxi Advertising 

      Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

      www.sherbetride.com

    7. Sherbet London Shortlisted in 2 Categories for the Better Society Awards 2020

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      We are thrilled to be shortlisted in 2 categories – Transformation Award and Carbon Reduction Offset Programme of the Year for the Better Society Awards 2020.

      The Better Society Awards reward commercial companies who are helping create a better, more equal, ethical and sustainable world for all. The winners will be announced at the awards ceremony on 14th May at the London Marriott Hotel Grosvenor Square.

      We are delighted that our efforts and focus on providing a clean, green, high-end service are being recognised.

    8. Florida’s Bradenton & Tampa Bay Non-Stop from Gatwick

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      We are delighted to be teaming up with North East Media, Tampa Bay Florida and Bradenton on a multiformat taxi advertising campaign aimed at promoting sunny Florida islands as an ideal holiday destination.

      Taxi artwork designs feature Bradenton’s sandy, wide-open beach during a beautiful sunset and Tampa’s exciting outdoor activities. This year’s campaign includes premium electric liveries, standard supersides, standard liveries, branded tip seats, and receipts.

      Branded Tampa and Bradenton taxis are taking over the city bringing sunshine and vibrant colours to Britain’s rainy capital.

      As a part of the campaign, Tampa and Bradenton’s guests have been picked up and taken for a short ride around London by our ambassador drivers.

      Get in Touch for Taxi Advertising 

      Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

      www.sherbetride.com

    9. Adidas & Stella McCartney Event

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      Less Impact = More Power

      We were delighted to team up with Hill+Knowlton Strategies to provide sustainable travel services for the Stella McCartney x Adidas event earlier this month.

      With over 60 environmentally-friendly electric taxis providing rides to and from the event for influencers, journalists, and athletes, our Sherbet Ride team made sure that every booking went smoothly and according to the schedule.

      Sherbet Ride was the perfect fit, as the collaboration between Stella McCartney and Adidas aims to use new thinking and technologies to take what is being wasted and transform it into a resource – linking sustainable fashion and transport together.

      We are looking forward to many future exciting projects and collaborations that aim to highlight the importance of living sustainability.

      Sherbet London Ride Electric Taxi

      For more information about how Sherbet Ride can help assist you with environmentally friendly travel for your team and guests visit https://sherbetride.com/film-pr/ or

      Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us

      www.sherbetride.com

    10. Origins Ride in Electric Cab Style

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      Origins Electric Taxi Sherbet Media London Somerset House

      To celebrate Origins new exhibition at the Somerset House in London ‘Mushrooms: The Art, Design, and Future of Fungi,’ Origins guests experienced environmentally friendly rides in our branded electric taxis to their dinner at the Spring – one of London’s first completely plastic free restaurants.

      Across 3 days our sustainable electric taxis have provided multiple exclusive rides to and from Origins PR and media events. The guest list included well-known beauty influencers from all over the world and a brand ambassador Dr. Weil – a world-renowned leader and pioneer in the field of integrative medicine which encompasses body, mind, and spirit. Working together with Lamp Productions the event proved to be a massive success with great social media coverage.

      Alex Event Manager and the Lamp team said:

      ‘This week has been very complex with so many elements but you and your team have been flexible, professional, and incredibly accommodating. You’ve made the last minute changes and constant changing schedule feel easy and relaxing.

      Please thank all of the drivers who have been a part of this week and should we need branded electric taxis for anything at all we know exactly where to go. I really can’t say thank you enough.’

      Sherbet Media Ride London Electric Taxi Origins Somerset House

      Sherbet understands the unique challenges of transporting talent, guests, and crew for film production, Press, and PR events, thus we are dynamic and responsive when requirements change. Our systems enable our fleet to be flexible to individual requirements and have a dedicated pool of talented, CRB checked, and experienced brand ambassador drivers who are perfect to work alongside your production team.

      Get in Touch for Taxi Advertising 

      Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

      www.sherbetride.com

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