Tag Archive: Media

1. Sherbet London Official Travel Partner of the CX & UX Expo

   March 10, 2020 4:21 pm Comments Off on Sherbet London Official Travel Partner of the CX & UX Expo

   We are delighted to announce that Sherbet London is the Official Travel Partner of the Customer and User Experience Expo at Excel London happening on the 15th & 16th of September 2020. The C&UX Expo is the hub for CX and UX professionals to discover the latest technologies, ideas and strategies guiding the future of CX and UX. With CX becoming the main brand differentiator in the coming years, The C&UX Expo offers you the chance to meet innovative exhibitors, attend leading keynote seminars and network with thousands of other like-minded professionals. Visit http://bit.ly/2SKxhSq to grab your free ticket.

   

   We’ve partnered with C&UX Expo to bring you a premium taxi ride to and from the venue in a quick, safe and highly enjoyable manner.

   We pride ourselves on our service and high-end fleet, with all taxis being fully electric and coming with free 4G WiFi, phone and laptop chargers and panoramic glass rooftop as standard for your convenience. All visitors to the Customer + User Experience Show will receive a 15% discount on their journey by using Sherbet Ride for their transport solution. To redeem this discount, simply book a ride by visiting sherbetride.com, call 0203 948 3311 or download the Sherbet Ride App from the Google Play or the App Store.

   

2. Sherbet London Shortlisted for Most Innovative Transport Project award at the London Transport Awards 2020

   February 24, 2020 12:02 pm Comments Off on Sherbet London Shortlisted for Most Innovative Transport Project award at the London Transport Awards 2020

   

   We are thrilled to announce we have been shortlisted for Most Innovative Transport Project award at the London Transport Awards 2020.

   Each year the awards showcase innovation and reward best practice all across London. Supported by Transport for London and London Councils, they continue to prosper with 2020 being the 17th anniversary of the event. Deputy Mayor of London for Transport Heidi Alexander will give the keynote speech at the awards ceremony evening on 12 March 2020.

3. Lewis Capaldi x Samsung Campaign

   February 21, 2020 12:57 pm Comments Off on Lewis Capaldi x Samsung Campaign

   We had a pleasure to team up with Taylor Herring on a fully integrated campaign launch for Samsung Galaxy S20 smartphone starring Lewis Capaldi.

   Multi award-winning, creative agency Taylor Herring utilised our branded premium electric taxi to chauffeured the Scottish singer and team during a surprise ‘pop-up’ gig that took place in London’s Covent Garden on Saturday (15 February) where Capaldi performed unannounced to shoppers in Seven Dials Market.

   A series of 30-second ads for Samsung aired over a single ad break during Brit Awards on ITV and tell the story of the surprise gig.

   The first spot which features Instagram-style vertical filming, shows the star cruising around London en route to his gig in a wrapped London taxi. Capaldi then leaps into action with his surprise show from a balcony in the market hall for the two further spots and ends with the star leading a mass singalong of his number one Someone You Loved.

   Our branded electric taxi was a part of an integrated campaign that included a secret gig, a big screen live feed, a Facebook live stream, and in-store activations.

   

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

4. Florida’s Bradenton & Tampa Bay Non-Stop from Gatwick

   February 19, 2020 9:54 am Comments Off on Florida’s Bradenton & Tampa Bay Non-Stop from Gatwick

   We are delighted to be teaming up with North East Media, Tampa Bay Florida and Bradenton on a multiformat taxi advertising campaign aimed at promoting sunny Florida islands as an ideal holiday destination.

   Taxi artwork designs feature Bradenton’s sandy, wide-open beach during a beautiful sunset and Tampa’s exciting outdoor activities. This year’s campaign includes premium electric liveries, standard supersides, standard liveries, branded tip seats, and receipts.

   Branded Tampa and Bradenton taxis are taking over the city bringing sunshine and vibrant colours to Britain’s rainy capital.

   As a part of the campaign, Tampa and Bradenton’s guests have been picked up and taken for a short ride around London by our ambassador drivers.

   

   

   

   
   

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

5. Origins Ride in Electric Cab Style

   February 11, 2020 2:41 pm Comments Off on Origins Ride in Electric Cab Style

   

   To celebrate Origins new exhibition at the Somerset House in London ‘Mushrooms: The Art, Design, and Future of Fungi,’ Origins guests experienced environmentally friendly rides in our branded electric taxis to their dinner at the Spring – one of London’s first completely plastic free restaurants.

   Across 3 days our sustainable electric taxis have provided multiple exclusive rides to and from Origins PR and media events. The guest list included well-known beauty influencers from all over the world and a brand ambassador Dr. Weil – a world-renowned leader and pioneer in the field of integrative medicine which encompasses body, mind, and spirit. Working together with Lamp Productions the event proved to be a massive success with great social media coverage.

   Alex Event Manager and the Lamp team said:

   ‘This week has been very complex with so many elements but you and your team have been flexible, professional, and incredibly accommodating. You’ve made the last minute changes and constant changing schedule feel easy and relaxing.

   Please thank all of the drivers who have been a part of this week and should we need branded electric taxis for anything at all we know exactly where to go. I really can’t say thank you enough.’

   

   Sherbet understands the unique challenges of transporting talent, guests, and crew for film production, Press, and PR events, thus we are dynamic and responsive when requirements change. Our systems enable our fleet to be flexible to individual requirements and have a dedicated pool of talented, CRB checked, and experienced brand ambassador drivers who are perfect to work alongside your production team.

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

6. Sofitel Dubai The Palm & Emirates Holidays

   February 6, 2020 2:45 pm Comments Off on Sofitel Dubai The Palm & Emirates Holidays

   

   Are you thinking about your next holiday destination? Sofitel Dubai The Palm offers holiday packages including Emirates flights and hotel stay.

   Newest taxi advertising campaign in London booked by Mirabelle Communications for Sofitel Dubai The Palm. The multi-format campaign includes –  standard liveries, standard supersides, premium livery on electric taxi, premium supersides on electric taxis, branded interior tip up seats, video advert on taxi digital screens and licensed taxi receipts.

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

7. Prettylittlething.com Electric Taxis

   February 3, 2020 2:31 pm Comments Off on Prettylittlething.com Electric Taxis

   Prettylittlething.com newest addition to the existing taxi advertising campaign on our premium electric taxis.

   Our unicorn electric taxis have started circulating across London so you can catch a ride in style.

   The campaign also includes branded interior tip seats and taxi receipts.

   

   

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

8. Taxi Ad Campaigns That Went Viral

   January 31, 2020 11:26 am Comments Off on Taxi Ad Campaigns That Went Viral

   Taxi Ad Campaigns That Went Viral

   Some of our campaigns created unforgettable moments and experiences that were (and still are) captured and circulated widely online, dominating the social media sphere. Here are just a few examples of the iconic taxi advertising campaigns we’ve produced that have gone viral.

   Prettylittlething.com

   

   Have you seen pink taxis driving around London? 

   The answer is probably – yes. Here’s why:

   How it started – 2017 PLT competition launch in conjunction with a social media campaign – tweet a photo of the Taxi to win £150 of PLT vouchers. Starting with over 3,000 entries with more than 300 million impressions, increasing to over 500 million impressions and countless pictures shared on social media until this day. PLT Taxis have dominated #pinktaxi #taxi4plt #pinkcabs #LondonTaxi.

   We have provided our iconic pink taxis for numerous VIP events and collection launches with celebrities like Malika Haqq, Montana Brown, Maya Jama, and Little Mix.

   Trolls

   

   Launch of DVD Release

   Special build taxi with customised interior and exterior used for PR activation.

   Over 2 million social impressions delivered across 1 week.

   Mentions and Tweets include: Heat, Comedy Central UK, First News, National Geographic Kids, Shrek’s Adventure, Total Film.

   

   Hugo Boss Eyewear

   Henry Cavill Collab

   Heavyweight superside campaign starring Henry Cavill. #SharpenYourFocus campaign delivered over 40k impressions, 3k engagements and 100 shares across all social media platforms. Actor’s fans and followers were the main sources of traffic.

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

9. TUNISIA WINS £25K AD BOOST IN WTM LONDON DRAW

   December 30, 2019 1:36 pm Comments Off on TUNISIA WINS £25K AD BOOST IN WTM LONDON DRAW

   The Tunisian National Tourist Office has won £25,000 worth of advertising with Sherbet Media.

   

   The Tunisian National Tourist Office has won £25,000 worth of advertising with an electric taxi company Sherbet London via a business card prize draw at WTM London 2019.

   “It’s a brilliant opportunity to advertise the destination of Tunisia across London and a great way to make a positive impact in reducing London’s toxic pollution,” said Moncef Battikh, head of promotions at the tourist board.

   Asher Moses, chief executive of Sherbet London, added: “We look forward to working with the Tunisian National Tourist Office on our upcoming campaign.

   “We are proud to say Sherbet London is not only known for having the first all-electric taxi fleet in London, but we have also made a name for ourselves as a successful taxi media specialist.”

   Sherbet London was the official taxi company for WTM (World Travel Market) London, a globally recognised travel industry event that took place on 4- 6 November 2019 at Excel London. 40 WTM London and London Travel Week branded electric cabs were made available for airport transfers and journeys around London in honour of the 40th anniversary of WTM London, TaxiPoint said.

   Get in Touch for Taxi Advertising 

   Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

   www.sherbetride.com

10. De Beers Jewellers – More Than A Gift

    December 11, 2019 1:16 pm Comments Off on De Beers Jewellers – More Than A Gift

    Our newest livery taxi advertising campaign on both standard and electric iconic London taxis for luxury jewellery brand De Beers. Together with Evolve OOH we have a pleasure to promote De Beers products on our taxis as iconic gifts for any occasion during this festive season. You can choose from diamond rings, earrings, necklaces and bracelets from the stores located at most prestigious London locations including Harrods, Old Bond Street, and Selfridges. The heavyweight campaign also includes branded interior tip up seats and PR activations.

    

    

    

    

    

    
    

    Get in Touch for Taxi Advertising 

    Download the Android & iOS Sherbet Ride App to Hire an Electric Taxi with us!

    www.sherbetride.com