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  • Tag Archive: Taxi London

    1. SkinCeuticals x Selfridges Electric Taxi Campaign

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      We are excited to share our recent collaboration with EMYP Studios for SkinCeuticals and Doctor Jonquille Chantrey’s new clinic launch in Selfridges.

      SkinCeuticals Selfridges Sherbet Media Electric Taxi Campaign London

      Throughout April, we brought Selfridges to recipients’ front door to celebrate SkinCeuticals and Doctor Jonquille Chantrey launching their new beauty clinic in London.

      SkinCeuticals x Selfridges smartly dressed iconic doorman and Taxi Drivers safely hand-delivered bespoke invitations and gifts via our sustainable Electric branded taxi and will be collecting recipients from their door arriving in style to Selfridges beauty hall for their 1:1 beauty appointments. Our branded Electric Taxi complemented the campaign’s elegant light blue theme perfectly contributing to the ultimate brand experience.

      Did you know that Sherbet are fast-tracking, cost-effective, all Electric Taxi fleet advertising medium? Driving your brand awareness, making a stand at events and PR opportunities with sophisticated analytics reporting and CO2 emissions saving trackers. Contact us to find out how we can help.

      Get in Touch for Taxi Advertising 

    2. Cab9 – Sherbet’s New Technology Partner

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      Partner Press Release

      Furthering its dedication to be a top sustainable electric taxi travel solution provider, Sherbet The Electric Taxi Company are delighted to announce its new strategic partnership with Cab9 for Ride Technology platform. With its robust portfolio, Cab9 are innovative software & application development provider and strategic technology partner for a number of ground transportation providers in the UK helping businesses deliver exceptional customer experience.

      Having made the decision to leave our previous supplier, we are delighted to partner with Cab9 in getting our new technology ready for deployment during the lockdown period.

      Cab9 has a deep knowledge and expertise in ground transportation systems which should prove to be extremely valuable for our current and future customers. Its powerful dispatch system and easy-to-use driver and passenger apps allow for seamless integration whilst also giving an option for bespoke configurations. Not only do we love the Cab9 products, the Cab9 Team have demonstrated their commitment to the Taxi Industry through the development and launch of exciting products including Apps, Corporate Portals, What3Words, system integrations, and more.

      Martyn Hambley, General Manager stated

      [/vc_column_text][dt_quote background=”fancy”]“Having reviewed our Ride technology early into my arrival at Sherbet, the need for change was evident and it was obvious that Tarpit, Alan and the Cab9 team are committed and passionate about the Taxi industry and they are the right partner for our sustainable future. Their current and upcoming software is phenomenal and I look forward to a long and mutually beneficial partnership that Sherbet customers will benefit from.”[/dt_quote][vc_column_text]This partnership aligns with Sherbet’s core values and strategy on so many fronts. We are excited to look into the future to grow and constantly improve services we offer providing safe, sustainable and efficient travel in and around London.[/vc_column_text][/vc_column][/vc_row]

    3. Safe & Stress-Free School Runs

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      Sherbet Electric Taxis are here to ease the stress of going back to school and other places of education

      Remember pre-March 2020 when the school runs not only brought London’s roads to a standstill, it costs UK families £1.66 billion a year. According to the motor insurer Egg, half a million parents in the capital drive their children to school between 7.30 am and 8.45 am and back from 3 pm to 4.15 pm. In addition to the time we use to spend in our cars because of traffic, there are costs attached to the school run. Fuel accounted for 80 percent of school-run costs with £3,000 spent on petrol over a child’s school career. Add to this the costs of parking, insurance, damaged vehicles, repairs, and maintenance of vehicles, the school run soon becomes an expensive part of family life. We also have the environmental cost of the school run with millions of tonnes of CO2 and other harmful gases pouring out of our exhausts and into our natural environment.

      In the last 12 months, we have endured and lived through the COVID-19 pandemic. Schools have been closed and opened at various different points but we now have the roadmap out of lockdown as we start to look to the future and a new normal. The environmental benefits on our cities have been reported widely in the media with cleaner air measurements and the benefit this has on all of us.  Are we now going to go back to spending time, money and polluting our air with the return to school?

      Getting children back into the classroom for face-to-face education and social development is a priority for all of us. Schools are returning on the 8th of March 2021. As parents, we are naturally worried about ensuring we are protecting our children and keeping them as safe as possible from COVID-19. We have to balance the school run with working from home for a while longer. The natural instinct is to get behind the wheel and drive our children to school safely, but do you have time? Have you enjoyed the benefits of cleaner air? Have you enjoyed the savings from using your car less?

      Have you thought about the alternative?

      Sherbet Electric Taxis offer a safe, clean, and green transport solution to parents to ensure their children get to school safe and secure.

      Our Taxis are the latest modern electric taxis in London so we can ensure your child travels in a purpose-built passenger compartment with a purpose-built partition that can offer 2m social distancing from the driver. The passenger compartment has a separate climate control system from the driver and the vehicle is cleaned after every trip to ensure the highest safety precautions are taken and offered. In addition, our vehicles are Electric which means we positively contribute to our air quality. We also have free WiFi so your children can connect their phones & tablets whilst we transport them to school.

      Sherbet have the world’s best taxi drivers. Not only have they spent on average 3 years learning every street and point of interest in London, but they have gone through an exceptionally tough vetting process with TFL that includes a CRB check so you have the confidence that our taxi drivers are trusted.

      Sherbet takes this a step further by going through a rigorous engagement process with licensed Taxi Drivers and those drivers who are successful enjoy Sherbet’s Onboarding training that focuses on customer service, vehicles, and also NHS UK COVID-19 effective cleaning to further enhance safety.

      We offer competitive, cost-effective fixed prices on all trips and we can enhance the service by offering a dedicated driver for getting your children to and from school safely. Our new booking App allows you to track the progress of your trips so you can see when your children have arrived at school and when they are on their way home to you.  You can book, track, amend and cancel your trips on our App helping give you total control.

      Martyn Hambley | General Manager

                     

      Want to know more or discuss your school travel support requirements?

      Call our dedicated Sherbet Ride team today on 020 3948 3311 or email ride@sherbetlondon.com and one of our team will call you back to discuss your specific school transport requirements.

    4. Interview with Iqbal Chaudary – Workshop & Service Manager at Sherbet Putney Bridge Taxis

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      Please meet Iqbal Chaudary – Workshop & Service Manager at Sherbet Putney Bridge Taxis

      Could you tell us about yourself and what is your role at Sherbet Putney Bridge?

      My name is Iqbal Chaudary. I am a qualified Mechanical Engineer, & Electrical Engineer for Passenger Vehicles, With over 20 years of experience, Specializing in Mercedes-Benz Passenger Vehicles. I am a fully qualified AMG expert, along with extensive Training on Hybrid and High Voltage vehicles. I started off working as an apprentice mechanic,  working my way up to a Diagnostic Technician. For many years I have taught many apprentices turning them into fully qualified technicians. Before joining Sherbet, I was a Workshop Manager, and Team leader running a team of 12 Technicians at Mercedes-Benz.

      My role at Sherbet Putney Bridge is as Workshop Manager / Service Manager. I manage the day to day running of the business. Whether there is a customer query relating to work carried out on their taxi, or if it’s a question regarding a part that required falls in my line of duties. I also control the workflow of the workshop. I am very much focused on CSI and am trying my best to offer the highest level of service to our customers, also to build our owner driver network and retain all of our greatly valued customers.

      What happens in Sherbet Putney Bridge on a daily basis? 

      Day to day at Putney Bridge we carry out approved service and body repairs to LTI, LTC, or LEVC taxis. We are an approved LEVC warranty dealer, so we can carry out any warranty repairs you may require for your cab. We have a wide range of very experienced Mechanics and Technicians, with factory training, who are very familiar with taxis and are ready to give the care required to your cab.

      What does Putney Bridge offer to taxi owner drivers? 

      We offer all Service Repairs for your taxis, from carrying out annual maintenance services to Air Conditioning & Transmission services. We can carry out full engine rebuilds, to replacement of your vehicle chassis. We also have a highly experienced Body shop for all your Accident repairs, fault or non-fault. So if you want to get your taxi prepared for your annual overhaul, or have been involved in an accident, we can repair your taxi, tell your insurance you want to use us, and we can deal direct with your insurance to take away the stress of making calls back and forth.

      What equipment/technology is currently used by technicians/mechanics for the vehicle diagnostics at Sherbet Putney Bridge?

      We use up to date manufacturer-approved diagnostics for your TX4 and your Electric LEVC Taxi.

      What is the price range of taxi services and are there any deals?

      Taxis Services start from £95 for a basic service. Yes, we do offer a range of special deals to customers which are constantly changing throughout the year, as we want our customers to take advantage of offers given to us by our business associates.

      Does Sherbet at Putney Bridge offer spare taxis for owner drivers who are waiting to have their services done?

      Yes, we do have spare TXE Electric Taxis and TX4 Taxis available to offer for owner drivers.

      How often should an Electric Taxi be maintained/serviced?

      The Electric Cab is serviced annually in around its birth date, or every 25k miles.

      What is the best way to book a service at Putney Bridge and where is it located?  

      The best way to book a service repair at Sherbet Putney Bridge is by Calling us on 020 7736 8818 or 020 8568 9643 and speaking to one of our helpful team, who would be happy to book your vehicle in for when you require. We are very flexible, with a quick turn around.

    5. Vaccination appointment? Get there safely.

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      Sherbet London Electric Taxi Safe Vaccination Appointment Transport COVID19Get to your vaccination appointment safely in our safe, clean, and accessible Sherbet Electric Taxi at a fixed price. We’re on hand to provide transport to all in and around London hospital hubs, local vaccination services, pharmacies, and vaccination centres.

      Safety is our priority – our drivers and staff received special training by the NHS in the process of hygienic loading and effective cleaning to provide the safest transportation to those who need it during the Coronavirus pandemic.

      • Approved private passenger compartment with separate air conditioning

      • Cleaned after every journey

      • 2m distance from back passenger to the driver in our six-seater Electric Taxi

      • Drivers are all CRB checked and licensed by TFL

      You can book your Sherbet Electric Taxi via the app, website, email, or phone.

      Our Ride customer service and dispatch are open 24/7 and always ready to help. There is also an option to book Sherbet Electric Taxi for someone else if you would like to make sure their journey is safe and in comfort.

      Call the Sherbet Ride Team on 020 3948 3311 or email ride@sherbetlondon.com

      Why Electric Taxis are the safest form of travel?

    6. Sherbet London Taxis is Fully Open Throughout Lockdown

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      Sherbet London Electric Taxi Company CEOSherbet London Taxis Ltd is fully open throughout lockdown across all our sites to ensure that taxi drivers can continue working through support with discounted taxi rentals. Our LEVC Warranty approved Garage in Putney is open for all taxi owners & operators for servicing, warranty, repairs and bodyshop work. Londoners can continue booking Sherbet Electric Taxis to safely & securely travel around London and beyond in the full knowledge that they are in a safe environment thanks to the purpose built partition screen, cleaned and sanitized vehicles with emissions of only 29 g/km, driven by the world’s best taxi drivers.

      Sherbet has invested and launched a new digital campaign to highlight the benefits of a London Taxi including a discount for customers to book and ride it out safely in London. Full details of our current live campaign & offers can be viewed here.

      Sherbet are continuing to work on investing in the new LEVC Electric Taxis as part of our commitment to help the Mayor of London realise the Air Strategy for London, technology to make booking taxis and taxi rental easier for our new and existing customers and data as we transition from diesel to data.  Sherbet has a vision for a greener, cleaner London and we are driving forward with our vision with our partners delivering a frontline service to London.

      For more information please give us a call on 020 8458 7111 or email info@sherbetlondon.com

    7. Safe Christmas Taxi Tours

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      Safe Christmas Tours

      Your tour of the lights & sighs

      Let Sherbet show you and your family the best of London’s iconic Christmas lights, all from your own clean and comfortable private compartment with 6 seats and a panoramic roof.

      Our show-stopping panoramic roofs of our iconic black taxis will let you see the best of London at Christmas so let us pick you up from home and take you on an unforgettable private tour covering…

      • Oxford St
      • Regent street
      • Picadilly Circus
      • Harrods
      • Selfridges and more…

      Book your tour today to guarantee a family treat this holiday season.

      Prices from £80 for a two-hour tour including door to door service with 10% off for the first 100 bookings.

      Call now on 0203 9483311 or email ride@sherbetlondon.com to pre-book & guarantee your electric taxi with a fixed price.

      www.sherbetbookings.com 

      Driver: James Southgate

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    8. Rent Sherbet Electric Taxis On Demand

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      We’re delighted to announce our new service ‘Sherbet On Demand’

      Due to the difficulties we have all faced recently, we have taken the opportunity to relook at the traditional taxi rental model, and have decided it is time to offer an alternative.

      An alternative that allows for flexibility, agility to change at short notice and the opportunity for our Drivers to create the ‘shift’ framework that works for them – in the new climate.

      Our new service allows drivers to rent when they need to, whether it is one shift a week, or a duration of six weeks – our on-demand rental taxis will be ready when you are. Conveniently located, fully charged, and ready to go.

      Email shift@sherbetlondon.com to register your interest.

       

      FAQ’s

      Why rent per shift?

      We believe our industry has changed significantly over the last few months. More drivers are looking to reduce hours and as such, they feel they are unable to afford to rent an electric taxi, this way electric taxis are available for everyone irrespective of work pattern, shift, or budget level.

      Where are the Taxis located?

      We will start with three locations across London. One in the South, one in the West, and one in North London. Our plan is to have over 100 conveniently located across London and the suburbs.

      What Taxis do we use?
      We use the Electric LEVC TXE.

      Will the taxis be charged?
      Yes, the taxi will be charged and ready to go. All charging costs are included in per shift rental cost

      What Shifts are available?
      Taxis will be available on a two-shift per day pattern – Shift one 5:30 am to 15:30 pm, Shift two 18:00pm -3:00 am.

      How many Shifts per week can I book?
      You are free to book as many as you wish, a price discount will be available should you book a double shift.

      How do I book?
      To start, we will allocate you with via your rental coordinator, you can talk directly and book the shifts you need.

      I have never driven an electric TXE before?
      This is not a problem, we offer a full induction.

      How do I access the taxi?
      You will be given full training, it’s very simple.

      Is it for Green and Yellow badges?
      Yes, it’s available to everyone.

      How can I register my interest?
      Please complete the form below and one of our team will be in touch.

       
    9. The Florida Keys & Key West Destination Travel Campaign

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      As people return to London’s streets, the Florida Keys’ new campaign rolls out on our taxis reaching frequent travelers and tourists who are thinking about their next holiday destination. The campaign is represented in the USA by Northeast Media and includes branded tip seats and taxi receipts. 

        Florida Keys Sherbet Taxi London Media Advertising  Florida Keys Taxi Sherbet Media London

      Get in touch with our team sales@sherbetlondon.com to find out more about how we can help with maximising the innovative, creative potential of campaigns by using bespoke techniques and technologies.

      Download the Android & iOS Sherbet Ride App to Book an Electric Taxi 

      www.sherbetride.com

    10. Increasing Commuting/Travel Data

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      According to new data presented by The Guardian in the above graph, road traffic levels across outer London areas are now far higher than this time last year. The difference in traffic congestion compared with 2019 aligns with Sherbet’s recent Intelligent Telematics data which captures commuting and travel taxi movements and Sherbet Ride journey trends.

      Sherbet owns our inventory, so we can offer a unique and effective advertising ROI with the right geography layering and up-to-date insight data. We track and report every taxi as it delivers a campaign through Intelligent Telematic journey data, digital photo recording, and GPS tracking. In particular, we’ve recently observed that our Geofence mapping journey movement data within key outer London hotspot areas such as Wandsworth, Putney, Clapham, Chelsea, Harrow, Hounslow, Walthamstow, and Ilford is increasing significantly across the last few weeks. This indicates that people are moving around the capital differently within the current climate. Taxis go where people go – the demand + geography reflect the demographic movements within our new norm.

      The numbers of coverage across these outer London areas of focus are constantly increasing every day. Additionally, they mirror the Sherbet app journeys we are currently running including regular school runs, hospital appointments, film companies transporting crew and talent, business and corporate accounts journeys, airport transfers, and secure courier services.

      A recent YouGov data (shared every 2 weeks) which analyses differentials in terms of behavioural changes and trends indicate that city workers and ABC1 audiences living in outer London areas favors taxi as a mode of transport, often noticing advertisments on taxis and they agree that OOH has helped them to become aware of new products and services.

      Similarly, our customer statistics from Sherbet Ride indicate currently, the public prefers to choose Black Taxis over other forms of transport as they are a safer and cleaner way to travel with its purpose-built partition screen separating the driver from the passengers. This trend is very likely to continue making it a perfect opportunity for brands to reconnect and reach their audiences through the taxi advertising medium. Sherbet Media can tailor any campaign to particular needs, budgets, and areas based on journey data delivering transparent ROI and added assurance in this current climate.

      Source: The Guardian, Sherbet Intelligent Telematics, Sherbet Ride Database, YouGov Data

      Get in touch with our team sales@sherbetlondon.com to find out more about how we can help with maximising the innovative, creative potential of campaigns by using bespoke techniques and technologies.

      Download the Android & iOS Sherbet Ride App to Book an Electric Taxi 

      www.sherbetride.com

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